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Record political ad spending in Texas U.S. Senate race could have ripple effects for consumers
The price of politics is climbing, and experts say the effects of record campaign spending may extend beyond candidates and elections to local businesses and consumers.More than $573 million in political advertising spending and reservations went toward the U.S. Senate race in......
baylor
Sports Take: How homecoming outcomes affect past seasons
By Bennett Parker | Sports Writer Homecoming weekend is placed at a pivotal point in the football season. The air gets a certain crisp as the end of the regular season nears. In front of a packed crowd expecting a win, the Bears are pressured to put on a clinic against a Big 12.....
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Baylor looks to take care of business in 100th homecoming game
By Jeffrey Cohen | Sports Editor Baylor boasts being the first homecoming in the United States, a tradition going back to 1909 that has not remained only in Waco but has spread throughout the state and the country. With football being a vital part of the custom, the Bears do not....
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Former Baylor soccer player reflects on how rebuilding program shaped her life
By Carson Vercoe | Sports Writer When former Baylor soccer star Hanna Gilmore arrived in Waco in 2009, she saw a program that was in the depths of a lengthy rebuild. The Bears entered that year not having a winning season since 2000 and had not reached the NCAA Tournament since.....
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Baylor 'plays free' heading into Iowa State matchup
By Peyton Dorsey | Sports Writer Interim head coach Joe Klanderman led the Bears to a 41-9 win over the upset-minded UCF Knights a week ago, quieting the typically boisterous Bounce House for his first win at the helm. Klanderman gave the offensive line a noticeable boost on the....
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Underwhelming performances, undeniable impact mark Aranda's tenure
By Jeffrey Cohen | Sports Editor Following the announcement that Baylor fired head coach Dave Aranda, he had one more chance to talk to his team. The last moments of his seven-year tenure at Baylor were described by his appreciation for his players. "He just shared his......
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Source alleges hazing within Phi Chi fraternity; Baylor confirms letter sent
By Hannah Webb | News Editor Baylor University confirmed Tuesday that Student Life officials sent a letter to Phi Kappa Chi, a Baylor-founded fraternity, amid rumors surrounding the organization's absence from homecoming activities and allegations of hazing. "We can confirm that....
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Baylor students react to Democratic victories in Texas
By Beckett Rakes | Staff Writer Baylor students reacted with surprise and cautious optimism Wednesday after Democratic candidates James Talarico and Gina Hinojosa won Texas' Senate and gubernatorial races, respectively, marking a major shift in the state's political landscape.......
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Step by step: Homecoming Stroll-Off forges cultural legacies for Black students
By Giselle Lee | Staff Writer As Baylor celebrates the many traditions of its annual homecoming, the Black community on campus has found a unique way of expressing itself and its culture: the Royal and Pure Homecoming Stroll-Off. Strolling, also known as stepping, is an......
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Flinging green and gold afar: International students find meaning in homecoming
By Giselle Lee | Staff Writer As a giant inflatable globe floats through the streets of Waco and across Baylor's campus, students from around the world have the unique experience of witnessing the nation's oldest and largest collegiate homecoming parade, a testament to how far......
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Before they become alumni, seniors celebrate one last homecoming
By Addison Gernenz | Copy Editor Baylor Homecoming is just around the corner, and for many students on campus, this time brings nostalgia and bittersweet happiness as seniors prepare for their final homecoming as undergraduate students. Throughout the week, banners are hung from....
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Stop underestimating social media journalism
By Taylor Zeulner | Social Media Editor On Oct. 17, 2026 at the football game where Texas Christian University and Baylor University played at McLane Stadium, I was asked by a photographer what my role was on game day. When I told him that I run the social media for The Lariat,.....